PR Cases and Problems Real Life Client
This
semester my class held a client involved in the Special Olympics. The client
was the Bloomsburg Bocce Bash. For a little background the Bocce Bash event is
held every fall semester and it’s involved with the Special Olympics. Teams
from all over the east coast come to Bloomsburg University to play bocce ball.
Each team consists of players with mental disabilities and they all play during
this day event filled with activities for them and their families.
We called ourselves the Bocce Ballers our slogan was “Let’s Ball Out
for Special Olympics.” We created a new logo and printed that on every flyer
and social media outlet.
My class chose
this client due to their need of publicity and money for more bocce courts in
order to expand the tournament to accommodate more teams. We rose in
total over $1500.00 through an on campus bocce tournament, Indiegogo, canning,
bake sales, and advertising through social media outlets.
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