Advertising Project
For this semester, I along with 4 other members of my class will be creating an advertising plan for Bloomsburg University MBA program. We will have a target market of adults 25 to 40 who are in current careers, as well as, looking into furthering their career to gain a higher position or a better quality job. I love that this project is a real world client. Out of the 12 groups in 2 classes, the client will choose 2 projects and will actually use the projects for marketing the MBA program at Bloomsburg University.